Our Knowledge: Research Studies, Monographs, Reports and Book Reviews
10 Key Steps to Form an Effective Destination Marketing Organization
10 Key Steps to Form an Effective Destination Marketing Organization Understand the purpose and value of a DMO for the community Attain community and visitor industry stakeholder support for the DMO Select appropriate DMO governance model and develop related policies...
12 Best Practices of Board Management Relationship 2019
12 Best Practices of DMO Board Management Relationship 2019 Regular conversation/advice between CEO/executive director and board chairperson/president or county/city manager Preparation and timely distribution of board meeting agenda and contents packet Board annual...