12 Best Practices of Destination
Organization/CVB Board Governance

  1. Policy driven governing board with fiduciary (financial resource needs and expenditures) and performance (destination/program returns) oversight
  2. Typical board size between 10 to 15 members with rotating term limits and succession planning
  3. Formalized board orientation program, policy and procedures manual, board member evaluation and ongoing professional development support
  4. Agreed-to board code of ethics, conflict of interest, and meeting conduct (Roberts Rules) policy
  5. Number of scheduled board meetings becoming less (bimonthly with executive committee in between)
  6. Boards taking positions on external tourism related issues
  7. Board representation from visitor, hospitality and recreation/entertainment industries and communities
  8. Board focuses on destination organization vision and overall strategic directions
  9. Board engaging in appropriate influential community relationship building through a dedicated communications plan
  10. Boards reviewing depth of role and commitment to future destination development/visitor experience initiatives
  11. Appropriate board committees and/or issue task forces setup
  12. Board agenda being aligned to strategic goals and future program discussion
Source: © DCG/TAA 2013 – 2019