Food/Wine Tourism and Winery Marketing

Typical Clients


  • Independent and destination restaurants
  • Urban, rural and resort hotels
  • Wineries/tasting centers
  • Municipal/city restaurant/foodservice associations
  • State/provincial wine, beer and liquor commissions, boards, institutes or councils
  • Destination organizations/convention & visitors bureaus
  • Chambers of commerce
  • State and provincial tourism departments/commissions/agencies
  • Municipalities and regional/county/parish governments


Practice Development


    • 30+ year associate combined research, training and advisory experience in USA, Canada and Europe
    • Assistance to 10 state wine commission/councils, winery and foodservice associations, wine/food related destination organizations and wineries
    • Development and delivery of first destination marketing courses on Wine Destination Marketing and Management, Food Tourism Marketing and Development, and Agritourism Destination Management
    • Wine and food tourism speaking engagements at various industry conferences and forums


Current Representative Assignments


  • Oyster Trail Strategic and Marketing Plan, Jefferson Parish CVB (LA)
  • Food Trail Preliminary Research and Conceptual Outline, Visit Granbury (TX)
  • Strategic Business Plan, Newport Beach Restaurant Association (CA)
  • Strategic Plan, Tourism Kelowna/Okanagan Wine Valley (BC) Canada
  • Strategic Plan, Temecula Valley Winegrowers Association (CA)
  • Culinary and Wine Tourism New Opportunities and Future Directions, Sardinia, Italy
  • Washington Wine Tourism Task Force Strategic Planning (WA)


Success Case Studies


  • Visit Jefferson Parish (LA)
  • Newport Beach Restaurant Association (CA)