Food/Wine Tourism and Winery Marketing
Typical Clients
- Independent and destination restaurants
- Urban, rural and resort hotels
- Wineries/tasting centers
- Municipal/city restaurant/foodservice associations
- State/provincial wine, beer and liquor commissions, boards, institutes or councils
- Destination organizations/convention & visitors bureaus
- Chambers of commerce
- State and provincial tourism departments/commissions/agencies
- Municipalities and regional/county/parish governments
Practice Development
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- 30+ year associate combined research, training and advisory experience in USA, Canada and Europe
- Assistance to 10 state wine commission/councils, winery and foodservice associations, wine/food related destination organizations and wineries
- Development and delivery of first destination marketing courses on Wine Destination Marketing and Management, Food Tourism Marketing and Development, and Agritourism Destination Management
- Wine and food tourism speaking engagements at various industry conferences and forums
Current Representative Assignments
- Oyster Trail Strategic and Marketing Plan, Jefferson Parish CVB (LA)
- Food Trail Preliminary Research and Conceptual Outline, Visit Granbury (TX)
- Strategic Business Plan, Newport Beach Restaurant Association (CA)
- Strategic Plan, Tourism Kelowna/Okanagan Wine Valley (BC) Canada
- Strategic Plan, Temecula Valley Winegrowers Association (CA)
- Culinary and Wine Tourism New Opportunities and Future Directions, Sardinia, Italy
- Washington Wine Tourism Task Force Strategic Planning (WA)
Success Case Studies
- Visit Jefferson Parish (LA)
- Newport Beach Restaurant Association (CA)