Marketing Research and Planning
Typical Clients
- National, state and provincial tourism offices/departments/ministries/commissions
- Municipalities and regional/county/parish governments
- Convention & visitors bureaus and/or tourism development authorities/councils/commissions
- Regional tourism organizations
- Chambers of commerce
- Foundations and tourism BIDs/PIDs and DMFs
- Public assembly companies
- National/state/provincial/regional and/or sectoral visitor industry associations
- Hotel and lodging associations
- Other destination marketing/management entities
- Visitor attractions, museums and heritage/historic sites
- Event organizations
- Theme entertainment parks and venues
Practice Development
- Over 100 years partner combined research, training and advisory experience in USA, Canada, Europe and Asia-Pacific
- Former CEO/executive directors and research officer positions in various CVBs
- Full time associate primary/secondary marketing research and survey analysis
- Assistance to over 250+ national, state/provincial and community tourism organizations
- Destination research speaking engagements at various industry conferences and workshops
Current Representative Assignments
- Leisure Visitor Profile Analysis, Olde English District Region (SC)
- Visitor and Meeting/Event Planner Survey Analyses, Visit Jefferson Parish (LA)
- Event Attendance and Spending Survey Research, Wine Walk and General Granbury Events, Visit Granbury (TX)
- Visitor Profile Research, Snite Museum of Art at Univeristy of Notre Dame (IN)
- Visitor Survey Research, Studebaker National Museum (IN)
- Destination Research Program Setup and Execution, Visit South Bend Mishawaka (IN)
- Family Gras Event Survey Research, Visit Jefferson Parish (LA)
Success Case Studies
- Jefferson CVB (LA)
- Visit South Bend Mishawaka (IN)