Best Readings:

Top 15 Destination / Destination Organization Research Reports

  1. COVID-19 Travel Sentiment Study – Wave Reports. Longwoods International. (2020 – to present)
  2. The State of the American Traveler Study. Destination Analysts. (2006 – to present) 
  3. DestinationNEXT: Strategic Roadmap for the NEXT Generation of Destination Organizations. Destination International/MMGY NextFactor. (2014 – 2021)
  4. Independent Review of the Destination Management Organization – DeBois Review. United Kingdom Department for Digital, Culture, Media & Sport. (2021)
  5. Destination Marketing Technology Survey Results. MMGY Global, Simpleview and Connect Travel. (2021) 
  6. LeadDO (Destination Organization) Survey Standards and Best Practices Evaluation. Destination Consultancy Group. (2020 – 2021) 
  7. 2020 Equity, Diversity and Inclusion Study on Destination Organizations. Destinations International. (2020) 
  8. 2020 Tourism Lexicon for the United States and Canada. Destinations International. (2020) 
  9. Organization NEXT: Strategic Recovery Plan for Destination Organizations. Destinations International/MMGY NextFactor. (2020) 
  10. The Big Seven Impactful Changes on Destination Organization Roles, Responsibilities and Relationships Through 2025. Destination Consultancy Group. (2020) 
  11. Funding Futures: Research Study into the Options & Opportunities for New and/or Enhanced Funding of Tourism and DMOs in the Recovery from COVID-19. Miles Partnership, Civitas and Tourism Economics. (2020) 
  12. DMO Event Funding Survey Results. MMGY NextFactor. (2020) 
  13. Destination Promotion: An Engine of Economic Development. Destinations International and Oxford Economics. (2014) 
  14. The Future of Destination Marketing – Tradition, Transition and Transformation. Destination Marketing Association International/Destinations International. (2008) 
  15. The CVB Futures Project – Defining the Future of Convention and Visitor Bureaus for the 21st Century. International Association of Convention & Visitors Bureaus/Destinations International. (2000) 

Source: © DCG 2022